Focused on optimizing multiple Google Ad campaigns, achieving 2.79K clicks and 77.4K impressions with a cost of Rs 3.35M. Improved performance through meticulous keyword adjustments and creative enhancements.
Project Details
This project focused on optimizing a comprehensive set of Google Ad campaigns. The main goal was to enhance click-through rates and conversion rates across multiple campaigns. With a total of 2.79K clicks and 77.4K impressions, the campaign cost amounted to Rs 3.35M. A significant challenge was maintaining a low cost per click (CPC), which averaged Rs 1.2K. Through meticulous keyword adjustments and ad creative enhancements, we managed to improve overall performance and reach the target audience effectively.
Feedback of Client
The client praised the detailed approach to optimization and the significant improvement in campaign performance. They appreciated the continuous updates and strategic insights provided.